Tech & Innovation
From Print to Digital: Making Weekly Flyers Shoppable at Instacart Through Computer Vision and LLMs
Key contributors: Prithvi Srinivasan, Shishir Kumar Prasad, Kristen Morgan, Bryan Pham, Rick Shukla, Preeti Chadha, Vipul Bahubali, Ahmad Sajedi, and Ali Maleky Introduction Grocery flyers have long been a cornerstone of retail promotions, from paper inserts in the newspaper to email blasts featuring weekly deals. As more grocery shopping shifts online, however, these static promotions haven’t kept pace with customer expectations for convenience and interactivity....
Feb 9, 2026
Read time: 9 min