
Maximize
Capture sales across all stages of the shopping journey
Drive conversion with ads that place your products in front of high-intent consumers right at the point of purchase. Secure premium placements and get noticed as consumers browse and search for products just like yours.
Maximize sales with Instacart Ads
Secure high-visibility placements and put your products in front of high-intent consumers. Run ads right at the point of purchase to drive conversions.
Own the top of the digital shelf to maximize your sales

Always on, always engaging
Accelerate sales with high-intent audiences by optimizing bids for new or existing customers — or both. Sponsored product ads can capture consumer demand across the non-linear shopping journey on Instacart.

One click away from higher sales volume
Streamline access to consumers throughout the shopping journey with add-to-cart functionalities that capture incremental sales.

Optimize bids for the results that matter most
Leverage machine-learning algorithms to optimize bids so your ad campaigns achieve the results most relevant to you.
Instacart has been a strong partner for us. It’s an awesome tool that maximizes our reach with online grocery consumers across a large number of our key retail customers.

Working with Instacart means we have one streamlined place to manage and invest in our ad campaigns — versus working with several emerging retail media networks. Instacart is a great partner and we’ve seen the strongest ROAS results with their advertising offering.

Instacart is a key channel within our retail and business growth strategy, particularly supported with the quality of the audience targeting and ability to reach someone right at the point of purchase.

Resources

Reach consumers on high-visibility surfaces
Build brand awareness and claim category share with high-visibility placements.
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Engage shopping behaviors with product discovery
Ignite consumer curiosity and drive ROAS by combining interactive ad formats and high-fidelity creative.
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Acquire & target new customers
Transform interest into intent with competitive strategies and budget optimization solutions that help conversions soar.
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Off-platform solutions
Take your ads’ impact beyond the Instacart platform to reach valuable audiences across social media, the open web, streaming video, and connected TV.
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Create ads that deliver
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