Data & Trends

Data & Trends

As backyard grills fire up and coolers get packed for long afternoons in the sun, the Fourth of July remains one of America’s most festive and flavorful holidays. To celebrate, Instacart dug into purchase data...

Data & Trends

Raise a glass—or grab your favorite snack! With summer around the corner, socializing is about to be back in full swing. That’s why we’re excited to introduce Fizz , a new 21+ app that makes...

Data & Trends

As spring kicks into high gear, people across the country are preparing for family gatherings and festive meals for Passover (April 12-20) and Easter (April 20). To help bring these traditions to life, Instacart has...

Data & Trends

In celebration of Pi Day on March 14 (3/14)—a food holiday we all savor for making math just a little sweeter—Instacart takes a delicious look at which pies win Americans’ hearts and stomachs, uncovering surprising...

Data & Trends

To celebrate National Sauce Month this March, Instacart has turned up the heat on our favorite Italian dishes with an in-depth look at the most popular pasta sauces across the nation, by city and state....

Data & Trends

As we kick off 2025, Instacart is spicing things up with data-driven insights for National Hot Sauce Day on January 22. Whether you're adding a dash of hot sauce to your morning eggs or giving...

Data & Trends

As 2024 draws to a close and we gear up for the new year, we’re excited to share Instacart’s anticipated food and grocery trends for 2025. In order to develop this forecast, we analyzed Instacart...

Data & Trends

As the air turns crisp and the anticipation of holiday gatherings begin, it's time to rediscover the foods and festivities that define the season! According to a recent Instacart survey of over 2,000 U.S. adults...

Data & Trends

As the leaves turn and eerie decor starts to line the streets, one thing is as clear as a crystal ball: Halloween is just around the corner. As the spooky season rolls in, so does...